n Economic growth is often measured by the expansion of industries, the performance of businesses, investment levels, and the creation of new markets. However, an important question remains: who actually gets to participate in that growth? Across many developing economies, particularly in Africa, economic opportunities exist, but access to them remains uneven. Small business owners
For many years, economic inclusion has been viewed primarily as a social responsibility agenda. Companies have often approached underserved communities through the lens of corporate social responsibility (CSR), philanthropy, or community support. While these efforts create value, they represent only one dimension of the opportunity. A deeper business reality is emerging: Economic inclusion is not
Communication is one of the most powerful tools available to leaders. Through communication, leaders create alignment, build relationships, influence decisions, manage expectations, and shape how stakeholders understand the direction of an organisation. But influence without ethics becomes dangerous. The ability to persuade people does not automatically mean that the outcome created is sustainable. A leader
Strategic communication does not begin when a conversation starts. It begins before the conversation. Before leaders communicate a vision, make a request, influence a stakeholder, manage a difficult discussion, or pursue a strategic objective, they must first understand their position, their alternatives, and the choices available to them. Many communication failures happen because people enter
Economic participation has historically depended on access to physical systems. Access to banks, business networks, marketplaces, education institutions, and formal employment structures often determined who could participate effectively in the economy. However, digital technology is changing how economic participation is created. Today, a person’s ability to access opportunity is increasingly influenced by their connection to
Digital Platforms to Economic Inclusion: Building Pathways for the Underserved Economy Read More »
A crisis is when leadership communication matters most. When everything is stable, organisations can focus on sharing plans, celebrating progress, and reinforcing their vision. But when pressure builds, when reputation is at risk, stakeholders are anxious, and decisions must be made quickly, communication becomes more than an organisational function. It becomes a test of leadership.
Strategic communication is not simply about having a message. It is about possessing the communication capability required to move that message through people, relationships, institutions, and competing interests until it produces the intended outcome. As defined earier: “Strategic communication is the intentional use of what we say, how we say it, when we say it,
In business, communication is never simply about passing information from one person to another. Every conversation, presentation, meeting, customer interaction, internal memo, partnership discussion, or leadership decision has the potential to influence relationships, shape perception, resolve tension, and determine outcomes.This is what makes strategic communication different from ordinary communication.Strategic communication is the deliberate use of
Economic inclusion is often discussed as a social intervention. In many policy conversations, it is treated as a welfare response to poverty or a moral obligation to support vulnerable populations. While this interpretation is not incorrect, it is incomplete. (https://www.econstor.eu/bitstream/10419/71821/1/736729240.pdf). At its core, economic inclusion is a productivity system. According to (Ranieri & Ramos, 2016;
Economic Inclusion Is Not Charity: It Is Infrastructure for National Productivity Read More »
